Birthday girl tik tok shirt free#

“In the last few days, we’ve seen a surge in traffic to our website and a more than 40% increase in blood donation appointments versus the week before the partnership-with a vast majority coming from organic search,” Irby said. However, the gap is now being at least partially addressed by Snoopy.

In a statement issued to Polygon via email, executive director of national brand partnerships at Red Cross Darren Irby said that the Red Cross historically has used colleges and high school blood drives to introduce blood donation to younger audiences, but that the pandemic made it more difficult over the past few years. There is no standard meme or format for the videos, but many use the classic “ Peanuts Theme” as audio and share videos of the shirt or document the process of going to donate blood to get for my sisters cake hehe #fyp #snoopy #therealpussinboots ♬ original sound - lakii101 The campaign is live now and runs until April 23.īecause the shirt has Snoopy on it, it makes waves online as young users share videos flexing their Snoopy swag after they or a loved one donated blood.

Birthday girl tik tok shirt free#

Schulz those who go in and donate blood, platelets, or plasma can get a free shirt. Give blood.” It’s tied to part of a larger promotional campaign starring the Peanuts characters created by Charles M. It’s a white T-shirt that displays Joe Cool - the name of Snoopy’s alter ego that wears sunglasses - leaning on the Red Cross logo and text that reads, “Be cool. The shirt in question sports a relatively simple design. The Red Cross told Polygon that appointments for blood donations rose by 40 percent in the weeks after the promotion for the shirt started. At the time of publication, some of the top videos have exceeded 1.5 million views, but what’s more astounding is how the trend has impacted blood donation numbers. Young Snoopy fans are donating blood in order to get an exclusive shirt from the Red Cross featuring the character, and then sharing videos of it online.

While the news might seem alarming at first, the trend is actually quite wholesome. A new generation of fans is bleeding for the beloved mascot Snoopy as part of a new viral trend on TikTok.